There is a consumer group of over billion people that has been overlooked.

According to the Worth Health Organisation, there are over 1 billion people, or 15% of the world’s population, experiencing some form of disability.

The disability community is willing to spend in diverse fashion brands, but at the moment these brands produce garments that have practical limitations for many people.

There are thousands of new garments coming on the market each season, but there is a massive disabled community that will never be able to wear any of it because they do not function for them. There are clothes that are attractive, but which can be difficult to dress, fasten, or do not fit properly.

On the other hand, there are adaptive clothing lines that meet disability requirements and which may function well, but often are not very attractive.

​Of course, this needs to change. And it can be done with a help of Inclusive Design.

Inclusive Design

The main purpose of Inclusive Design is, that everyone can benefit and enjoy it, with or without disability. There are already many good examples of inclusive design in our daily life in the field of architecture, technology,  automation, etc.

But it seems like that the Fashion industry has a long way to go to catch up and offer Inclusive seasonal collections. But if there is a will, there certainly is the way.

In our partnership project with the social enterprise company Movingmod, we created the Inclusive Fashion Guide to introduce and promote the principles of inclusivity in the fashion industry.
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The guide-book would clearly identify clothing challenges for various disabled people and propose possible design solutions, that work for them as well as other regular customers. In this way, any fashion brand would be encouraged to build inclusive fashion pieces into their collections, without the need to produce a separate line. The results would be clothing for anybody, including many disabled people. Nobody is excluded.

”Fashion Designing in an Inclusive World” took part of WORTH Partnership Project, COSME programme, EU
which is supporting Creative collaborations to develop innovative design-driven ideas. 

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Sitting Jeans

In the last 50 years, the amount of time we spend sitting has increased hugely, but do the clothes we buy and wear reflect this? 
And what about the number of people who must sit most of their waking hours owing to a temporary illness or injury, or because of disability. 

As designers would it not be a good idea to consider a sitting body shape as well as standing?

Sitting Jeans, jeans that are designed with INCLUSIVITY in mind, for the sitting as well as for the standing body.

​The created jeans trousers are an example, how to combine function and fashion to achieve comfort while sitting and how to organise garment details in a way that works for every-body and makes dressing easier for every-body.

Sitting Jeans designed with inclusivity in mind for
​the sitting and standing body.